Ibeji - Your Ai companion guiding you beyond polarity
Role / UX/UI Designer, Art Director
A mobile app that helps you better understand and balance emotional fluctuations through AI-powered personalized analysis, minimizing the risk of relapse with objective insights
Some statistics
1. Diagnosis
Create a 360° awareness campaign for the STM employer brand with a massive recruitment objective to fill 2,000 vacant positions.
2. Treatment
Up to 60% of people with this disorder do not receive adequate treatment due to the complexity of the illness. In fact, according to one study, approximately 35.2% of bipolar patients have experienced mixed episodes during their lives.
3. Relapses
Relapses are high, with approximately 54% of patients experiencing a relapse during a three-year follow-up, another research indicates that 64.4% of patients experienced at least one relapse, with a median time to relapse of 16.2 months.
In a world subject to change, digital phenotyping allows for personalized and accessible decoding
Goal statement
The mental health app will allow users to collect data on habits and behaviors, which will be translated into an interactive journal. The goal is to help users manage mood imbalances and side effects by analyzing behaviors derived from digital phenotyping associated with reported emotional states. Effectiveness will be measured by:
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Analyzing the reliability of predictions,
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Counting relapses and their severity,
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Collecting qualitative feedback from users on the effectiveness of data collection.
